Showing posts with label United Airlines. Show all posts
Showing posts with label United Airlines. Show all posts

Tuesday, July 7, 2009

United Breaks Guitars

Bad brand experiences can sometimes inspire customers... to take revenge. Here's a great example of how social media and video services can turn an individuals bad experience into a mass shared bad experience.



UPDATES:

http://www.nbcchicago.com/news/local/United-Breaks-Guitars-a-Smash-Hit-on-YouTube.html?yhp=1

http://www.chicagotribune.com/business/chi-biz-united-breaks-guitars-video-ual-july8,0,4414385.story

And finally, THIS UPDATE:

http://www.newsday.com/business/ny-bzguit0715,0,7779013.story